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Today, if you want to build a website, you do not have to write code. You only need to have the right tools. SaaS website tools help you design your website, host it, manage your content, optimize your speed, track your visitors, and secure your website.
The problems most people face come from choosing tools blindly. This leads to overspending and a setup that’s a complete mess. The following guide aims to solve this issue.
In this article, you will find 12 SaaS tools that help you build and manage a website from the beginning to the end. Each tool is analyzed and organized to provide a summary, and then detailed information. If you want to have more control over your website, this list will give you the tools to make that a reality.
Now you can choose the tools you need and start building your website.
What are SaaS tools for building and managing a website?
SaaS for website building means software as a service. This means that the tools provided are only cloud based which means that you do not need to install anything on your hardware.
These tools help you with design, hosting, content management, SEO, performance, security, and analytics.
1. WordPress.com
What can you do on WordPress.com?
WordPress.com helps you build and manage a website using a ready-made content management system.
Why use it?
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Easy to publish blog posts and pages
-
Handles hosting and updates
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Large theme and plugin library
What are the key features?
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Visual editor
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Built-in hosting
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SEO-friendly structure
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Plugin support on higher plans
Best for
- Blog owners.
- Businesses with heavy content.
- Small to medium businesses
2. Webflow
What is Webflow used for?
Webflow lets you design and publish websites visually while keeping clean code in the background.
Why should I use it?
- Full design control
- No plugins needed.
- Fast hosting included.
What key features are included?
- Visual CSS editor.
- Built in animations.
- Secure hosting.
- CMS collections.
Best for
- Designers.
- Marketing websites.
- Landing pages.
3. Wix
What does Wix help with?
Drag and drop tools to help you create a website.
Why should I use it?
- Many Templates.
- No technical setup.
- Very Easy to Use
- Hosting included.
- Mobile optimization.
What are the key features?
- Drag and drop editor.
- App marketplace.
Best for:
- Small businesses.
- Beginners.
- Personal websites.
4. Shopify
What is Shopify mostly used for?
Shopify is a SaaS platform for building and managing online stores.
Why use it?
- Product and payment management
- Reliability and security
- Easy inventory management
Key features
- Management of products
- Payment gateways
- Website designs
- App integration
Best for
- Ecommerce sites
- Online retailers
- Stores that use dropshipping
5. Squarespace
What does Squarespace offer?
Squarespace allows you to easily create simple and attractive websites.
Why use it?
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Strong design templates
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All-in-one platform
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No plugins needed
Key features
-
Built-in hosting
-
Blogging tools
-
Basic SEO settings
-
Analytics dashboard
Best for
- Portfolios
- Creators
- Start-up companies or small brands
6. Google Analytics
What does Google Analytics show?
Google Analytics tracks how users interact with your website.
Why use it?
- Free and Powerful tool
- Tells where the traffic comes from
- Tells how users act
Key features
- Traffic and visits
- User demographics
- Conversion tracking
- Real-time data
Best for
- Website owners
- Advertising
- Business analysis
7. Google Search Console
What is Google Search Console used for?
Google Search Console helps you see how your site shows up on Google.
Why use it?
- Free SEO insights
- Fix indexing issues
- Track search performance
Key features
- Search queries data
- Page indexing reports
- Core Web Vitals
- Sitemap submission
Best for
- SEO monitoring
- Website health checks
8. Cloudflare
What does Cloudflare do?
Cloudflare secures and speeds up your website through their global network.
Why use it?
- Faster loading times
- Protection from attacks
- Free basic plan
Key features
- CDN caching
- DDoS protection
- SSL certificates
- Firewall rules
Best for
- Performance improvement
- Security protection
- Global websites
9. Ahrefs
What is Ahrefs used for?
Ahrefs analyzes backlinks, SEO, and competition.
Why use it?
- Strong SEO data
- Keyword research
- Link analysis
Key features
- Site audits
- Keyword explorer
- Backlink tracking
- Content gap analysis
Best for
- Content teams
- SEO professionals
- Website growth
10. SEMrush
What does SEMrush help with?
SEMrush helps with SEO, competitor research, and content planning.
Why use it?
- Content optimization tools
- Paid ads insights
- All-in-one SEO toolkit
Key features
- Keyword tracking
- SEO audits
- Content suggestions
- Traffic analysis
Best for
- Agencies
- Digital marketers
- Growing websites
11. Hotjar
What is Hotjar used for?
Hotjar uses visual data to show what users do on your site.
Why use it?
- See user actions
- Find usability issues
- Improve conversions
Key features
- Session recordings
- Feedback polls
- Heatmaps
- Funnels
Best for
- Behavior analysis
- Conversion tracking
- UX improvement
12. Notion
How does Notion help with website management?
Notion helps organize website content, task, and plans in one place.
Why use it?
- Simple workspace
- Flexible structure
- Easy collaboration
Key features
- Content calendar
- Task boards
- Documentation
- Team sharing
Best for
- Content planning
- Website workflows
- Team coordination
Comparison Table: Website SaaS Tools
| Tool | Main Use | Best For |
|---|---|---|
| WordPress.com | CMS | Blogs, content sites |
| Webflow | Design + CMS | Designers |
| Wix | Drag-and-drop | Beginners |
| Shopify | Ecommerce | Online stores |
| Squarespace | Design websites | Creators |
| Google Analytics | Tracking | Traffic analysis |
| Search Console | SEO health | Search performance |
| Cloudflare | Speed & security | Global sites |
| Ahrefs | SEO research | Rankings |
| SEMrush | SEO + content | Marketing |
| Hotjar | UX tracking | Behavior insights |
| Notion | Planning | Website management |
How to Choose the Right SaaS Tools for Your Website
Choose tools based on what you actually need, not what others recommend.
Ask yourself:
- Do I need content or ecommerce?
- Do I want control or simplicity?
- Am I managing this alone or with a team?
Start small. Add tools only when needed.
Key Takeaways
- SaaS tools help with building and manage websites
- One tool can not do all of these functions equally
- Use CMS tools for managing content
- Use analytics tools for managing decisions
- Use security tools early, not later
Frequently Asked Questions
What is the best SaaS tool for building a website?
This is determined based on your aims. For content purposes, WordPress.com is great, for ecommerce Shopify is great, and for design flexibility Webflow is best.
Can I manage a website without coding?
Absolutely. Wix, Squarespace, and WordPress.com do not require coding.
Do I need all 12 tools?
No. On average, a website will only need about 4 to 6 of these tools.
Are SaaS website tools expensive?
Some SaaS tools can have a no-cost or low-cost option. These tools will give you great value when your site starts to expand.
Which tools help with SEO?
Ahrefs, Google Search Console, and SEMrush offer great tools for managing SEO.
Final Thoughts
When building a website, the right SaaS tools can make your job easier. You don’t need everything at once. Start with what solves your problem. Build your toolbox as your site expands.
If you want a setup that is more streamlined with better performance and a less frustrating experience, choose your tools carefully and start building right away.
